Get Quote

California Privacy Notice

Little Feathers Bakery
Effective Date: January 1, 2025
Last Updated: August 28, 2025

Introduction

This California Privacy Notice supplements our main Privacy Policy and applies to California residents only. It describes how Little Feathers Bakery (“we,” “us,” “our,” or “Company”) collects, uses, discloses, and sells personal information of California consumers, as required by the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA).

Your California Privacy Rights

As a California resident, you have the following rights regarding your personal information:

1. Right to Know

You have the right to request that we disclose:

  • The categories of personal information we collect about you
  • The categories of sources from which we collect personal information
  • The business or commercial purposes for collecting personal information
  • The categories of third parties with whom we share personal information
  • The specific pieces of personal information we have collected about you

2. Right to Delete

You have the right to request deletion of personal information we have collected from you, subject to certain exceptions.

3. Right to Correct

You have the right to request correction of inaccurate personal information we maintain about you.

4. Right to Opt-Out

You have the right to opt out of:

  • The sale of your personal information
  • The sharing of your personal information for cross-context behavioral advertising
  • The processing of your sensitive personal information (with certain exceptions)

5. Right to Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights, including by:

  • Denying goods or services
  • Charging different prices or rates
  • Providing different quality of goods or services
  • Suggesting you may receive different prices or quality

We may offer financial incentives for the collection, sale, or deletion of personal information where permitted by law.

Categories of Personal Information We Collect

In the past 12 months, we have collected the following categories of personal information from California consumers:

A. Identifiers

  • Examples: Real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, phone number
  • Sources: Directly from you, automatically through website usage
  • Business Purpose: Service provision, customer support, account management
  • Shared With: Service providers, payment processors

B. Customer Records Information

  • Examples: Name, signature, address, telephone number, bank account number, credit card number, debit card number, or other financial information
  • Sources: Directly from you during purchases
  • Business Purpose: Order processing, payment processing, customer service
  • Shared With: Payment processors, accounting services

C. Commercial Information

  • Examples: Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies
  • Sources: Your transactions with us, website interactions
  • Business Purpose: Order fulfillment, customer service, marketing, business analytics
  • Shared With: Analytics providers, marketing services

D. Internet/Network Activity Information

  • Examples: Browsing history, search history, information on interaction with a website, application, or advertisement
  • Sources: Automatically collected through cookies and tracking technologies
  • Business Purpose: Website improvement, analytics, marketing
  • Shared With: Analytics providers, advertising networks

E. Geolocation Data

  • Examples: Physical location or movements (general area only)
  • Sources: Device information, IP address
  • Business Purpose: Delivery services, location-based features
  • Shared With: Delivery service providers

F. Sensory Data

  • Examples: Audio recordings of customer service calls (when applicable)
  • Sources: Customer service interactions
  • Business Purpose: Customer service, quality assurance, training
  • Shared With: Customer service providers

G. Inferences

  • Examples: Profile reflecting preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes
  • Sources: Analysis of other collected information
  • Business Purpose: Personalized marketing, service improvement
  • Shared With: Marketing service providers

Sensitive Personal Information

We may collect and process the following categories of sensitive personal information:

  • Health Information: Food allergies and dietary restrictions (only when voluntarily provided)
  • Financial Information: Credit card or bank account details for payment processing

We use and disclose sensitive personal information only for the following purposes:

  • Performing services reasonably expected by consumers
  • Ensuring security and integrity of systems
  • Short-term, transient use that does not involve disclosure to third parties
  • Complying with legal obligations

You have the right to limit our use and disclosure of your sensitive personal information to these purposes by contacting us using the methods below.

Sale and Sharing of Personal Information

Sale of Personal Information: We do not sell personal information to third parties for monetary consideration.

Sharing for Cross-Context Behavioral Advertising: We may share certain personal information with advertising partners for cross-context behavioral advertising purposes, including:

  • Identifiers (online identifiers, IP addresses)
  • Internet/network activity information
  • Inferences drawn from the above

Third Parties We Share With:

  • Analytics providers (Google Analytics)
  • Social media platforms (Facebook, Instagram)
  • Advertising networks

Retention of Personal Information

We retain personal information for the following periods:

  • Order and Payment Information: 7 years for business and tax purposes
  • Marketing Information: Until you opt out or request deletion
  • Website Analytics Data: 24 months
  • Customer Service Records: 3 years

How to Exercise Your Rights

Submitting Requests

You may submit requests to exercise your rights by:

Online: https://littlefeathersbakery.com/contact/
Email: privacy@littlefeathersbakery.com
Phone: 619-865-3100
Mail: Little Feathers Bakery, Attn: Privacy Rights
4284 E Inverness Lane, Eagle Mountain, UT 84005

Verification Process

To protect your privacy, we will verify your identity before processing requests:

  • We may ask for additional information to verify your identity
  • For deletion requests, we may require additional verification
  • Authorized agents must provide proof of authorization

Response Timeline

  • We will acknowledge receipt of your request within 10 business days
  • We will respond to your request within 45 days (extendable by 45 days if needed)
  • We will inform you if we cannot comply with your request and explain why

Authorized Agents

You may designate an authorized agent to make requests on your behalf:

  • The agent must provide written authorization from you
  • We may require you to verify your identity directly with us
  • We may require the agent to provide proof of their authorization

Financial Incentives

We may offer financial incentives for the collection, retention, or sale of your personal information. Any such programs will be:

  • Voluntary (you can opt out at any time)
  • Reasonably related to the value of your personal information
  • Clearly described with material terms

Currently, we offer:

  • Newsletter Discounts: 10% discount for email newsletter signup
  • Birthday Promotions: Special offers for customers who provide birth date information
  • Loyalty Program: Points and rewards for purchase history tracking

The value of your personal information is based on:

  • The revenue generated from sales to customers who provide information
  • Cost savings from targeted marketing
  • Expenses related to collection, storage, and use of information

Changes to This Notice

We may update this California Privacy Notice from time to time. When we make material changes:

  • We will update the “Last Updated” date
  • We will provide notice through email or prominent website posting
  • We may seek additional consent where required by law

Contact Information

California Privacy Rights Inquiries:
Email: privacy@littlefeathersbakery.com
Phone: 619-865-3100
Mail: Little Feathers Bakery, Attn: Privacy Rights
4284 E Inverness Lane, Eagle Mountain, UT 84005

Data Protection Officer:
Email: dpo@littlefeathersbakery.com

Shine the Light Law

California Civil Code Section 1798.83 permits California residents to request information about our disclosure of personal information to third parties for their direct marketing purposes. We do not disclose personal information to third parties for their direct marketing purposes.

California Minor Privacy Rights

If you are under 18 years old and a registered user, you may request removal of content or information you posted. Please contact us using the information above. Note that removal may not be complete or comprehensive due to legal requirements or other factors.

This California Privacy Notice supplements our main Privacy Policy. In case of conflict between this Notice and our Privacy Policy regarding California residents, this Notice controls.